Our team personally verifies and documents all instances of compliance and non-compliance and delivers a detailed report explaining discrepancies.

SpotOn™ audits can help both Advertisers and Media Houses

● Audits that hold media houses accountable for fulfilling their contractual obligations to advertisers.

● Audits document whether insertion orders were implemented fully and accurately.

● Audits check that correct creative is being used.

● Audits verify brand exclusivity in spot breaks.

● Audits give advertisers data to confidently demand make-goods and refunds.

● Audits hold buyers and agencies accountable for the stewardship of a company’s advertising dollars:

o Are buyers and agencies holding the media houses to account?

o Are buyers and agencies aware of individual media house compliance rates?

o Is the company getting full value for money spent?

● Audits allow media owners to benchmark station or individual announcer/DJ compliance rates.

● A clean bill of health from an independent auditor is a powerful marketing tool.

● A less than perfect assessment allows media owners to target areas for improvement and to hold managers accountable for station performance.