Media companies are constantly seeking innovative ways to engage their audience, deliver compelling content, and stay ahead of the competition. With the rapid advancements in artificial intelligence (AI), media companies have a powerful tool at their disposal: Chat GPT. Chat...
On July 1st 2023, Media InSite Ltd celebrated 12 outstanding years of business. The company started as a pioneer of media monitoring in the region and has over time cemented itself as the global leader in real-time Caribbean media intelligence....
Oftentimes the Caribbean is left behind in global conversations, but due to the rapid growth and expansion of artificial intelligence (AI) and the rate that technology is influencing the way we navigate the world, the question arises of how do...
Artificial Intelligence (AI) has been a part of our daily lives longer than most people have realised. From predictive text messages to voice-activated assistants like Siri and Alexa, AI has made every day easier for decades. In recent years, more...
Social media has become by far the most popular form of communication. It gives people the ability to connect with family, friends and businesses. It is hard to deny that social media has been one of the most convenient ways...
With the latest wave of updates and ever-changing algorithms, posting on social media as a brand isn’t as simple as it used to be. These factors need to be taken into consideration, along with content, while crafting a social media...
Why should we invest in Corporate Social Responsibility initiatives? Have you found this question floating around your team meetings? Understanding your social climate goes hand in hand with understanding your customers and longevity of your business. Regardless of where your...
Maintaining good customer relationships = Understanding your ideal customer, this week we are tapping into the aspects of monitoring your customers by listening to their concerns, feedback and reviews across social media. We are going to show you how we...