social listening

Youth Engagement through Social Listening

To ensure that your brand’s content strategies are effective, you must first understand your audience. When it comes to the digital realm, particularly social media, the largest audience segment is...

Competitive Intelligence

Competitive Intelligence: Always know what your competitors are up to

In this article, we dive into competitive intelligence and why it is always important to know exactly what is going on with your competitors.

carnival band launch

Carnival Band Launch & Your ROI

Carnival – The Greatest Show on Earth is just eight months away and already the excitement is in the air as we have officially entered Trinidad and Tobago’s band launch season. This means...

food inflation
Tracking Your Digital Footprint

Tracking Your Digital Footprint At Digimark 2022 

The Media Insite Presentation on Tracking Your Digital Footprint.

The Future of Public Relations: Digital PR vs Traditional PR

Image by Canva Having a well-constructed public relations strategy is essential to the growth of any brand. Nowadays, brands have two methods of executing their strategies: Traditional PR and Digital...

Why Social Listening Matters

One year into the COVID-19 pandemic, businesses are still embracing the push for digital transformation that was initially forced upon them to survive. Many companies have now set up e-commerce...

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