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Media InSite News is a monthly educational newsletter distributed free via email to executives, managers & professionals in ​communications, public relations (PR) marketing, customer service and media.
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In the world of digital marketing, influencer partnerships have become a potent tool for businesses seeking to expand their reach and engage with a targeted audience. However, choosing the right influencer for your brand can be a critical decision. Here...
In today's digitally connected world, social media has become a powerful tool for businesses to engage with their target audiences and shape their marketing strategies. But the key to success in the ever-evolving landscape of social media lies in understanding...
Why should we invest in Corporate Social Responsibility initiatives? Have you found this question floating around your team meetings? Understanding your social climate goes hand in hand with understanding your...
Maintaining good customer relationships = Understanding your ideal customer, this week we are tapping into the aspects of monitoring your customers by listening to their concerns, feedback and reviews across...
The new year is often a great opportunity for brands to reset and refresh their approach to business. The ball may already be rolling for 2023, but there’s still time...
Let’s dive into what the Caribbean region can achieve if it understood and jumped at the opportunity of media monitoring, data analysis, and social listening. These avenues assist with insights...