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Media InSite News is a monthly educational newsletter distributed free via email to executives, managers & professionals in communications, public relations (PR) marketing, customer service and media.
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As the Caribbean marketing landscape evolves, 2025 is poised to bring transformative trends that will redefine how brands connect with audiences. These trends offer unparalleled opportunities to elevate marketing strategies and create meaningful, data-driven campaigns.
While most associate the July - August Vacation period (JAVA) with rest and relaxation, for Caribbean brands, it presents a prime opportunity for targeted marketing campaigns. In the particularly vibrant and dynamic JAVA, leveraging a comprehensive approach to media monitoring,...
In the world of digital marketing, influencer partnerships have become a potent tool for businesses seeking to expand their reach and engage with a targeted audience. However, choosing the right influencer for your brand can be a critical decision. Here...
On Monday 2nd October, Trinidad and Tobago’s Finance Minister Colm Imbert delivered the highly anticipated Fiscal Package 2023/2024. Entitled “Building capacity for diversification and growth within a world of challenges”. Using Media InSite’s Media Monitoring tools, here’s a look at...
In today's highly competitive landscape, it is critical for any brand to understand where they stand in the industry to ensure they are making the right moves. This means understanding your brand's strengths and weaknesses, as well as the strengths...
The T&T Local Government Elections was held in Trinidad & Tobago on August 14th and the results remain unchanged from 2019 where there was a tie between the ruling People’s...
Image: Fantasy Carnival Band Launch in 2017 Band launch season is upon us in Trinidad and Tobago as we gear up for Carnival 2024. These events essentially mark the starting...
On July 1st 2023, Media InSite Ltd celebrated 12 outstanding years of business. The company started as a pioneer of media monitoring in the region and has over time cemented...
Artificial Intelligence (AI) has been a part of our daily lives longer than most people have realised. From predictive text messages to voice-activated assistants like Siri and Alexa, AI has...
With our 360° media monitoring system, Media InSite Ltd captures traditional and digital media content from 19 markets across the Caribbean. Even with the data categorized by various metrics to...
Media InSite News is a monthly educational newsletter distributed free via email to executives, managers & professionals in communications, public relations (PR) marketing, customer service and media.
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