budget

What are people saying about the budget?

The 2022/2023 fiscal package has been the talk of T&T since it was presented on September 26th. With government expenditure estimated at $57.685 billion, Finance Minister Colm Imbert purported this...

Government Communications

The Impact of Media Monitoring in Government Communications

It can be a government communicator’s worst nightmare: a newly announced policy or initiative is being roundly criticized on social media. The public is weighing in – attacking, challenging, and...

Policy Reform

3 Ways Media Monitoring Can Boost Policy Reform

Media Monitoring: An opportunity to boost policy reform in the Caribbean In the Caribbean, several organizations are continuing to show interest in policy reform to meet the needs of the...

ad and media agencies

Collaboration, creativity, cost, and impact: The work of ad and media agencies

Establishing your brand’s unique voice in the business world is crucial to maintaining long-standing client relationships, building a solid reputation, and being the leader in your industry. We will breakdown...

Competitive Intelligence

Competitive Intelligence: Always know what your competitors are up to

In this article, we dive into competitive intelligence and why it is always important to know exactly what is going on with your competitors.

earned media

Earned Media: Why is it important to your brand?

Becoming a reputable brand involves more than just having an active social media page. It involves a combination of staying on top of your brand’s media coverage including owned media...

food inflation
Tracking Your Digital Footprint

Tracking Your Digital Footprint At Digimark 2022 

The Media Insite Presentation on Tracking Your Digital Footprint.

The Future of Public Relations: Digital PR vs Traditional PR

Image by Canva Having a well-constructed public relations strategy is essential to the growth of any brand. Nowadays, brands have two methods of executing their strategies: Traditional PR and Digital...

maintaining your brand's reputation

Maintaining Your Brand’s Reputation with Media Monitoring

Using media monitoring to maintain your brand's reputation.

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