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Media InSite News is a monthly educational newsletter distributed free via email to executives, managers & professionals in ​communications, public relations (PR) marketing, customer service and media.
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Oftentimes the Caribbean is left behind in global conversations, but due to the rapid growth and expansion of artificial intelligence (AI) and the rate that technology is influencing the way we navigate the world, the question arises of how do...
Maintaining good customer relationships = Understanding your ideal customer, this week we are tapping into the aspects of monitoring your customers by listening to their concerns, feedback and reviews across social media. We are going to show you how we...
It can be a government communicator’s worst nightmare: a newly announced policy or initiative is being roundly criticized on social media. The public is weighing in – attacking, challenging, and sharing your policy decision and momentum is building but not...
Image by Canva Having a well-constructed public relations strategy is essential to the growth of any brand. Nowadays, brands have two methods of executing their strategies: Traditional PR and Digital PR. While both options focus on the common goal of...